Our Founder and Co-CEO, Nick Crouch, was featured in Multi-Unit Franchisee Magazine for DYNE Hospitality Group’s success, achievements, and growth strategy. Read the full article to discover how his leadership has driven the company’s success and what the future holds...

We're thrilled to announce that our Co-Founder and Co-CEO, Nick Crouch, was honored with the MVP Single Brand Leader Award at the 2025 Multi-Unit Franchising Conference in Las Vegas, held March 25-28. This year's competition was fierce, with a record number of...

We wrapped up the annual DYNE TYME Conference, a three-day event held at the Oaklawn Resort in Hot Springs, AR, where DYNE’s Operations & Support leaders joined the DYNE Development Team. The event was kicked off by Co-CEO Nick Crouch and COO Melissa Jackson. This...

On March 11th, at the annual Tropical Smoothie Cafe Franchise Convention, themed "Full Throttle," DYNE Hospitality Group received several awards recognizing our commitment to excellence. Our team, including Melissa Jackson (Chief Operating Officer), Tom Torpey (Senior...

We kicked off 2025 with an incredible Grand Opening in Dublin, GA, marking a historic milestone for DYNE and for Tropical Smoothie Cafe. Our launch set a record as the highest sales volume Grand Opening in Tropical Smoothie Cafe's history since its inception in 1997....

On Giving Tuesday 2024, a fantastic event unfolded as Tropical Smoothie Cafe and DYNE Hospitality Group, hosted in collaboration with the Jacksonville Jaguars. A thrilling Belly Flop Competition for a Cause took place at the Tropical Smoothie Cafe Spa Cabanas within...

At Tropical Smoothie Cafe, we’re always looking for ways to improve your experience and make it more convenient. That’s why we’re excited to announce the launch of our first-ever Double Drive-Thru at our Gadsden, AL location! A Double Drive-Thru is a cutting-edge...

In September, DYNE Hospitality Group proudly awarded the fourth round of scholarships from our 'DYNE Make It Happen Scholarship Fund' to five inspirational team members! Applicants submitted a current transcript and a personal video showcasing their passion and how...

During Tropical Smoothie Cafe's 2024 fundraising campaign for No Kid Hungry, our team put their hearts and souls into raising money for children in our communities experiencing food insecurity. Through DYNE's passionate General Managers and team members, we raised...